Diesel By Moroso

Moroso has collaborated with Diesel to create "Successful Living", a collection of products with a relaxed and comfortable mood which draws inspiration from an informal lifestyle concept. The collection targets consumers who like simple shapes but seek a "modern" style, combining high quality with a distinctive design of pure lines.

"We worked with the Diesel creative team to develop an interesting and alternative collection idea which was to represent two different yet coexisting aspects of certain contemporary trends: one which is darker in tone, inspired by the underground world and with a more aggressive and enigmatic aesthetic; and the other lighter, inspired by nature and a visual radiance, with soft and welcoming shapes", explained Patrizia Moroso, who always personally follows all the phases of every design project.

She also sums up: "The best thing about this collection is that it's alternative and different. Each product has its own strong identity yet its value increases even further when all the items live together, strengthened by a laid-back, fun and rocker vibe and creating an interesting mood as shown in the fine images by Massimo Gardone which are to be included in the Successful Living from Diesel with Moroso catalogue".